Aisle violators are an especially eye-catching form of retail signage. This promotional signage typically mounts to the shelf upright and juts out perpendicular from the aisle shelf, grabbing the customers’ attention as they approach. Aisle violators are printed on both sides of the graphic to allow the shoppers to view the graphic no matter which direction they approach from. Also known as blade signs, violators are typically made from durable 0.040” polystyrene to 6mm Expanded PVC (Sintra® or Komatex®) can also have a high gloss UV coating applied, however signage can also be crafted using foam boards, paper cardstock and PETG plastic. These materials are firm and customizable, easily reshaped to suit the purpose of the advertisement.
Retailers can use double sided violators for a wide variety of purposes, including:
- Promoting a sale
- Signaling the arrival of a new item
- Differentiating item variety
- Highlighting a clearance
- Suggesting ideal store foot traffic
- Alerting shoppers on store assistance
- Detailing store policy
- Providing navigation instructions
- Bringing attention to a product category
Store owners looking for extra durable signage are advised to purchase slightly thicker material made of plastic as paper based materials can tear, bend, and be easily damaged. Aisle violators are part of complete in-store advertising. This shelf signage can be custom die cut to interesting shapes to grab attention and printed with spot colors or 4 color process. Recommended signage width is no more than 12 inches maximum.
NGS Printing is an ideal printing partner for any kind of aisle violator job. We have extensive experience producing high quality double sided graphics printed both via screen printing or digital printing, and we believe our commitment to professional standards sets us above our competition. Our combination of large format screen printing and high resolution digital printing equipment give more flexibility in size and quantities without losing out on the professional grade of the product.
Constructed most commonly using: Polystyrene, Paper Cardstock, Rigid PVC Vinyl,
Expanded PVC (Komatex, Sintra, etc.)
Aisle Violators are also known as: Blade Sign
Contact us today to find out how we can help maximize the marketing potential of any retail space.